Digital asset management for eCommerce

The media layer between your PIM and every channel you sell on

Keep product data in your PIM. Use FileSpin to manage product images and video, prepare channel-ready variants and deliver approved media to your storefronts and markets.

Book a demo

Book a demo to discuss and begin a custom evaluation. Start a free trial – no credit card required.

Illustration: The media layer between your PIM and every channel you sell on

XXL has managed its product media on FileSpin since 2018

637K+

product images in FileSpin

1M+

on-demand image resizes a day

150K

assets migrated with the site live

Channel delivery

Meet a new channel’s image requirements without adding another asset library.

A seasonal campaign, new market or storefront redesign can call for different image outputs. Once the delivery route is configured, routine sizes, crops, formats and quality settings become delivery parameters, not another batch of files to maintain.

Change the image output as requirements change over time

Resize, crop, pad and reformat the original through delivery settings, keeping the source asset intact.

Change the image output as requirements change over time

Resize, crop, pad and reformat the original through delivery settings, keeping the source asset intact.

Keep the product in focus

Use smart crops and focal points to frame product imagery for tiles, banners and campaign placements.

Keep the product in focus

Use smart crops and focal points to frame product imagery for tiles, banners and campaign placements.

Prepare product video from its original file

Transcode uploaded video for playback, serve adaptive HLS streams, and create posters, clips and storyboards.

Prepare product video from its original file

Transcode uploaded video for playback, serve adaptive HLS streams, and create posters, clips and storyboards.

Keep one image source for web and print

Generate web renditions and prepare CMYK print exports from a high-resolution original, with the source held in one place.

Keep one image source for web and print

Generate web renditions and prepare CMYK print exports from a high-resolution original, with the source held in one place.

The URL model

Serve images through the URLs your storefront and product feeds already use.

FileSpin generates image outputs at hosted URLs. Your storefront, feed manager or PIM export carries those URLs to compatible destinations. There is no FileSpin marketplace connector to maintain.

01

Live reference

A compatible storefront requests the FileSpin URL whenever it needs the image. The URL specifies the output.

01

Live reference

A compatible storefront requests the FileSpin URL whenever it needs the image. The URL specifies the output.

01

Live reference

A compatible storefront requests the FileSpin URL whenever it needs the image. The URL specifies the output.

02

Fetch and rehost a copy

A marketplace or platform downloads its own copy from the URL. Publishing a change follows that channel’s refresh process.

02

Fetch and rehost a copy

A marketplace or platform downloads its own copy from the URL. Publishing a change follows that channel’s refresh process.

02

Fetch and rehost a copy

A marketplace or platform downloads its own copy from the URL. Publishing a change follows that channel’s refresh process.

03

Your existing product feed

The feed manager or PIM export carries the right image URL for each destination, alongside the product data.

03

Your existing product feed

The feed manager or PIM export carries the right image URL for each destination, alongside the product data.

03

Your existing product feed

The feed manager or PIM export carries the right image URL for each destination, alongside the product data.

Product preparation

Get more usable product imagery from every shoot.

Prepare supplier photography and in-house shoots for the catalogue. Handle repeated image work in batches, then review the results before release.

Prepare a whole shoot of product cut-outs

Cut out a whole product shoot in one go

Remove backgrounds in batch for white or transparent backgrounds, then check the results against your channel requirements.

Remove mannequins and background clutter

Remove mannequins and any background clutter

Prepare garment and product shots while preserving the details customers need to see. Review edits alongside the original.

Recover usable archive imagery

Recover usable archive imagery

Assess enhancement, colour correction, sharpening and upscaling before deciding whether a source image needs a reshoot.

Crop and straighten images in the dashboard as part of the same preparation workflow.

Product-content control

Keep the right product content ready for the people who need it.

FileSpin combines digital asset management with media processing and delivery. Your team can find, prepare and approve content in the same platform that serves it.

Product context

Find imagery for the right SKU and market

Use product metadata, enrichment and search to organise images by SKU, collection and market. Give teams a consistent way to find the right content.

Sources & versions

Keep the product’s media together

Associate an original, its current version and related campaign imagery with one SKU, so the team can see the context behind each asset.

Partner hand-off

Give buyers and agencies the collection they need

Share a branded page with the assets a partner needs, with access scoped to that collection.

Controlled release

Collect sign-off before releasing clean files

Gather comments and approval on watermarked previews, then release clean originals once the work is cleared.

Illustration: Keep the right product content ready for the people who need it.

AI Agent

Have an agent prepare product content at scale — within the controls you set.

Use one instruction for work that spans many assets and several steps. Your team enables the AI Agent, sets its scope and retains the release decisions. The media workflow also runs without AI.

Acts only within the permissions you set

The agent acts under the invoking user’s role and permitted access.

Acts only within the permissions you set

The agent acts under the invoking user’s role and permitted access.

Validates metadata before writing

Schema rules are checked before the agent writes metadata.

Validates metadata before writing

Schema rules are checked before the agent writes metadata.

Keeps an attributable action trail

Actions are logged against the user, with versioning and restore controls for each supported change.

Keeps an attributable action trail

Actions are logged against the user, with versioning and restore controls for each supported change.

Protects original assets

The agent cannot bulk-delete or overwrite original files.

Protects original assets

The agent cannot bulk-delete or overwrite original files.

Run the product launch sample

Enterprise adoption

Prove a new media workflow while your current stack keeps trading.

Start with one product line or market alongside your existing PIM and storefront. Agree who configures the delivery route, how you will measure the result, and what it takes to roll out.

01

Pick a product line or market

Use representative images and video to test the preparation and delivery work that matters most to your team.

01

Pick a product line or market

Use representative images and video to test the preparation and delivery work that matters most to your team.

02

Validate the delivery route

Check storefront behaviour, feed updates and output quality. Keep your existing route running during the evaluation.

02

Validate the delivery route

Check storefront behaviour, feed updates and output quality. Keep your existing route running during the evaluation.

03

Plan rollout and rollback

Plan cutover and rollback for each storefront or feed, including channels that fetch and rehost their own copies.

03

Plan rollout and rollback

Plan cutover and rollback for each storefront or feed, including channels that fetch and rehost their own copies.

04

Expand with a clear implementation plan

Agree migration, training, support and commercial terms. Bring the security questionnaire and storage requirements into the same review.

04

Expand with a clear implementation plan

Agree migration, training, support and commercial terms. Bring the security questionnaire and storage requirements into the same review.

Customer spotlight · In production since 2018

XXL runs its product media on FileSpin.

The Nordic sports retailer uses high-resolution originals for in-store posters and dynamic image outputs for mobile and desktop storefronts. Its initial migration moved 150,000 assets in hours while the site stayed live.

Discuss your product-media workflow

637K+

product images managed in FileSpin

45+

TB

delivered each year

1M+

on-demand image resizes a day

150K

assets migrated with the site live

“Our teams deploy formats immediately and optimise across channels without touching source assets.”

Peter Skogsberg

VP Digital Commerce Platform, XXL

Questions

What to know before you add a media layer.

What does our PIM do, and what does FileSpin do?

Your PIM manages product information: SKUs, attributes, descriptions and product relationships. FileSpin manages, processes and delivers the associated media: product images and video, channel-ready variants and the hosted URLs your storefronts and feeds reference.

What does our PIM do, and what does FileSpin do?

Your PIM manages product information: SKUs, attributes, descriptions and product relationships. FileSpin manages, processes and delivers the associated media: product images and video, channel-ready variants and the hosted URLs your storefronts and feeds reference.

Do we need to replace our PIM, storefront or DAM?

No. Start alongside your current systems. Your PIM keeps your product data and your storefront keeps the customer experience. FileSpin can handle both asset management and media delivery, and you decide what to consolidate once the workflow is proven.

Do we need to replace our PIM, storefront or DAM?

No. Start alongside your current systems. Your PIM keeps your product data and your storefront keeps the customer experience. FileSpin can handle both asset management and media delivery, and you decide what to consolidate once the workflow is proven.

Our PIM already stores images. When does FileSpin help?

When media work extends beyond what your current PIM setup handles: preparing large product sets, managing review and approval, generating channel-specific image outputs, or transcoding and serving product video. FileSpin runs those jobs alongside your PIM.

Our PIM already stores images. When does FileSpin help?

When media work extends beyond what your current PIM setup handles: preparing large product sets, managing review and approval, generating channel-specific image outputs, or transcoding and serving product video. FileSpin runs those jobs alongside your PIM.

How does delivery work with our storefront and marketplaces?

FileSpin provides hosted image URLs. Compatible storefronts reference them directly, and other channels fetch and rehost the image. Your existing feed manager or PIM export carries the URLs. Once the route is set up, you change routine sizes, crops and formats through delivery parameters.

How does delivery work with our storefront and marketplaces?

FileSpin provides hosted image URLs. Compatible storefronts reference them directly, and other channels fetch and rehost the image. Your existing feed manager or PIM export carries the URLs. Once the route is set up, you change routine sizes, crops and formats through delivery parameters.

Does FileSpin handle product video and print?

Yes. FileSpin transcodes uploaded video into playback renditions, streams it with adaptive HLS, and creates posters, clips and storyboards. Print Export prepares CMYK print output from a high-resolution original.

Does FileSpin handle product video and print?

Yes. FileSpin transcodes uploaded video into playback renditions, streams it with adaptive HLS, and creates posters, clips and storyboards. Print Export prepares CMYK print output from a high-resolution original.

What can we test in the 30-day trial?

Test one workflow on one product line or market using your own assets. Try image preparation, metadata, review and delivery, then plan a broader rollout with confidence.

What can we test in the 30-day trial?

Test one workflow on one product line or market using your own assets. Try image preparation, metadata, review and delivery, then plan a broader rollout with confidence.

How do we migrate without putting the live site at risk?

Start with a contained product set and keep your existing delivery route running during the evaluation. Agree cutover and rollback steps for each storefront or feed before expanding. XXL migrated 150,000 assets in hours while its site stayed live.

How do we migrate without putting the live site at risk?

Start with a contained product set and keep your existing delivery route running during the evaluation. Agree cutover and rollback steps for each storefront or feed before expanding. XXL migrated 150,000 assets in hours while its site stayed live.

Is AI required, and what can the AI Agent access?

AI is optional, and the media workflow runs without it. When an administrator enables the AI Agent, it works within the invoking user’s permissions, validates metadata changes and logs every action. It can’t bulk-delete or overwrite originals, and your team keeps the release decisions.

Is AI required, and what can the AI Agent access?

AI is optional, and the media workflow runs without it. When an administrator enables the AI Agent, it works within the invoking user’s permissions, validates metadata changes and logs every action. It can’t bulk-delete or overwrite originals, and your team keeps the release decisions.

What support and security information can we review?

Bring your security questionnaire, data-handling requirements and proposed workload. We’ll share our security pack and DPA, and plan implementation, migration and training with you. Talk to our team about your requirements.

What support and security information can we review?

Bring your security questionnaire, data-handling requirements and proposed workload. We’ll share our security pack and DPA, and plan implementation, migration and training with you. Talk to our team about your requirements.

See it on your catalogue

Run one workflow on your own product assets.

Test a representative product set in the trial. For PIM integration or migration planning, bring your workflow to a demo with our team.

Book a demo

Start free trial

See it on your catalogue

Run one workflow on your own product assets.

Test a representative product set in the trial. For PIM integration or migration planning, bring your workflow to a demo with our team.

Book a demo

Start free trial

See it on your catalogue

Run one workflow on your own product assets.

Test a representative product set in the trial. For PIM integration or migration planning, bring your workflow to a demo with our team.

Book a demo

Start free trial

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